BMW Group India announced on Thursday that it will increase prices across its BMW and MINI range by up to 2%, effective April 1, 2026. The move follows similar revisions recently implemented by luxury rivals Mercedes-Benz and Audi, driven by a weakening rupee and rising input costs.
“To offset escalating logistics and material costs alongside a depreciating rupee, we are implementing a price adjustment of up to 2% across our range effective April 1. This recalibration ensures we continue to deliver the uncompromising performance, cutting-edge innovation, and world-class service that our customers expect,” said Hardeep Singh Brar, President and CEO of BMW Group India.
BMW’s current lineup ranges from Rs 45.30 lakh for the 2 Series Gran Coupe to Rs 2.58 crore for the flagship i7 (ex-showroom).
The price increase comes amid significant currency fluctuations, with the rupee hitting a lifetime low of 93.35 against the US dollar on Thursday. The ongoing geopolitical tensions in West Asia and rising oil prices have further pressured the rupee, which has depreciated by approximately 8% against the dollar and experienced double-digit losses against the euro and the British pound over the past year.
Luxury carmakers, whose vehicles or components are mostly imported from Germany and the UK, have been adjusting prices regularly to manage these cost pressures. Earlier this year, most luxury cars saw price increases of 2-3%. Mercedes-Benz India CEO Santosh Iyer had previously stated that quarterly price adjustments of around 2% may continue due to sustained foreign exchange volatility.
Echoing this sentiment, Balbir Singh Dhillon, Brand Director at Audi India, said, “Due to recent rising input costs and currency fluctuations, we are implementing a price adjustment of up to 2% effective April 1, 2026. We remain committed to minimizing the impact of the price hike on our customers.” Audi’s range in India spans from the Q3 SUV to the RS Q8, priced between Rs 43.23 lakh and Rs 2.34 crore.
Brendon Sissing, Vice President of Sales and Marketing at Mercedes-Benz India, added, “This decision is largely driven by continued forex volatility, particularly the sustained depreciation of the rupee against the euro, along with rising input costs. While we always strive to absorb cost pressures, some price adjustment becomes necessary to maintain business sustainability.” Mercedes-Benz vehicles in India are priced from Rs 44.45 lakh to Rs 3.67 crore.
