The Vauxhall Mokka X delivered the highest profit potential for used car dealers in the sub-£10,000 retail segment last month, according to new data from digital remarketing platform Dealer Auction.
In its latest Retail Market Monitor for February, Dealer Auction ranked the Mokka X as the most profitable used model in this price bracket, offering dealers an average retail margin of £2,250. The model narrowly outperformed the Citroën C3, which posted an average margin of £2,225, while the Kia Sportage secured third place with a typical margin of £2,075.
Several popular mainstream models also featured prominently in the top 10. The Ford Focus ranked fourth with an average margin of £2,060, followed by the Mini Hatch (£2,050), Nissan Juke (£2,000), Ford Kuga (£1,995), Vauxhall Insignia (£1,990), and Volkswagen Golf (£1,975). Rounding out the list was the Mokka X’s predecessor, the Vauxhall Mokka, with an average retail margin of £1,900.
Among the vehicles listed, the Ford Focus stood out as the fastest-selling used car, taking an average of 25 days to find a buyer. Dealer Auction also reported that its own platform recorded record-low selling times, with listings taking an average of just 2.62 days from first appearing online to being sold.
In the higher-value used car segment—vehicles retailing for more than £10,000—the Land Rover Discovery Sport claimed the top position, offering dealers an average retail margin of £4,150. The Vauxhall Corsa followed in second place with an average margin of £2,800.
Kieran TeeBoon, marketplace director at Dealer Auction, said the strong results highlight the pace of activity in the used car market.
“It’s brilliant to see the pace—and volume—at which used cars are selling,” TeeBoon said. “Profit potential is a key metric, but it’s equally important to ensure vehicles sell quickly so dealers can turn stock into cash.”
TeeBoon added that concerns about vehicle supply remain a factor for many dealers, particularly as the market continues to feel the aftereffects of pandemic-era disruptions that reduced new car production in 2020 and 2021.
“The current news points to dealers being wary of stock availability,” he said. “This is where proven models come into their own.”
He noted that long-established vehicles such as the Ford Focus, Volkswagen Golf, and Vauxhall Insignia continue to perform well because of their reliability and broad appeal.
“These dependable models have stood the test of time,” TeeBoon said. “It makes sense that they remain popular with both customers and dealers who are increasingly focusing on older vehicles. It will be interesting to see how this trend develops in the months ahead.”
