Polite Society has officially entered the skincare category with the launch of French Rose Milk Moisturizing Glaze Mist, marking a strategic expansion for the beauty brand best known for its playful, performance-driven cosmetics.
The new release reflects the vision of co-founder Jerrod Blandino, who has long described himself as deeply passionate about skincare. According to the brand, the product was developed to deliver a coveted “glass skin” effect while fitting seamlessly into both skincare and makeup routines.
Formulated in Korea, the mist leverages advanced K-beauty expertise while incorporating French rose extracts sourced from Provence. This blend of innovation and heritage ingredients underscores Polite Society’s aim to combine global formulation standards with sensorial appeal.
Designed as a 3-in-1 product, the French Rose Milk Moisturizing Glaze Mist is intended to prep skin with an instant boost of hydration, set makeup with a smooth, non-sticky glazed finish, and refresh the complexion throughout the day. The multifunctional positioning aligns with growing consumer demand for hybrid beauty products that streamline daily routines.
The formula features Damask rose to help calm and moisturize the skin, vegan hyaluronic acid for plumping, and niacinamide paired with antioxidant-rich green coffee to promote brightness. Vegan squalane is also included to support skin barrier repair and improve softness.
With this launch, Polite Society signals a broader move into skincare, expanding its brand identity beyond color cosmetics. French Rose Milk Moisturizing Glaze Mist will be available online through Ulta Beauty and the brand’s direct-to-consumer channels.
The product will debut in both full-size and travel-size formats, positioning it for everyday use as well as on-the-go touch-ups, as Polite Society begins to establish its footprint in the competitive Skin Care market.
