A 30-year-old fitness coach from Russia died after taking part in a high-risk binge-eating challenge designed to promote his new weight-loss program.
Dmitry Nuyanzin, a fitness coach and influencer from Orenburg, reportedly consumed up to 10,000 calories a day to gain more than 50 pounds before planning to lose it publicly as part of his fitness course campaign.
Nuyanzin had gained nearly 30 pounds within a month and explained his eating routine on social media, describing large, high-fat meals loaded with pastries, dumplings, and mayonnaise. “For breakfast, I have a plate of pastries and half a cake. For lunch, I usually eat about two pounds of dumplings with mayonnaise,” he said, as quoted by local media.
The coach had promised followers cash rewards and prizes for joining his weight-loss program, writing online that his “WEIGHT LOSS COURSE” would help participants “build a beautiful body” and “have fun.” On November 18, he posted that his weight had surpassed 230 pounds.
Shortly after, Nuyanzin began to feel unwell and canceled his training sessions, telling friends he planned to see a doctor. He later died in his sleep from cardiac arrest, local reports confirmed.
Tributes poured in on social media, where followers remembered him as “an incredible person” and “bright,” expressing shock at the sudden loss.
Extreme binge-eating and chronic overeating can cause excess body fat and obesity, which raise the risk of heart disease, diabetes, stroke, and other metabolic conditions. Regularly consuming far more calories than needed promotes these health problems.
Rapid weight gain and especially rapid weight loss can cause heart strain and disturbances in heart rhythm (arrhythmias) due to factors like dehydration, electrolyte imbalances, and poor nutrition. Gradual and sustainable weight changes are safest for heart health.
Repeated cycles of losing and gaining significant weight, known as weight cycling, increase the risk of heart attacks, strokes, and death, especially among those with existing coronary artery disease.
Healthy weight management includes eating a balanced diet low in fat and high in fiber, enjoying physical activity regularly, and avoiding drastic diets. Portion control and moderation in all foods, including treats, support sustained healthy weight.
Binge eating and extreme calorie surpluses can also cause mental and physical health complications such as poor nutrition, joint problems, increased insulin resistance, and increased risk for type 2 diabetes.
Health experts have long warned that extreme weight fluctuations and high-calorie diets can place severe strain on the heart. According to Brown University, excess weight forces the heart to work harder to circulate blood, increasing the risk of conditions like high cholesterol, high blood pressure, and diabetes.
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